Locayt
Real Estate
Branding
Web design
Marketing
California
2023
Locayt's founders are real estate professionals who have a vast amount of experience in property management; marketing; rental listings as well as in nationwide asset management services. Top tier institutional lenders have entrusted Locayt team members with the management of real estate assets amounting to billions of dollars' worth of homes.
Mission
Locayt is a real estate brand founded by experienced professionals specializing in property management, marketing, rental listings, and nationwide asset management. Locayt represents trust, expertise, and exceptional service.
The branding project aims to establish a compelling identity that reflects Locayt’s unparalleled industry experience and its commitment to delivering seamless, results-driven real estate solutions.
Challenge
The primary challenge was to create a distinctive brand that stands out in the highly competitive real estate market. The visual identity must convey professionalism, reliability, and sophistication while maintaining approachability for diverse audiences, from institutional lenders to individual clients.
Additionally, the brand must communicate Locayt’s innovative approach and deep expertise in a modern, memorable way that resonates across digital and traditional platforms.